Marketing materials promoting the launch of Hytch, a new service helping passengers get to or from their home when taking the Michigan Flyer.
Hytch Campaign
Michigan Flyer, the shuttle that takes people from Lansing to the Detroit Airport, was in need of a First Mile Last Mile service to better serve the community. The service is a partnership with Via and functions much like an Uber or a Lyft within a limited radius, but with more reliability. A name, logo and messaging were all needed before the service could be launched.
