DETROIT TO ANN ARBOR CONNECTOR
In partnership with the RTA (Regional Transit Authority) and TheRide (Ann Arbor Transit Authority), Michigan Flyer began supporting a new bus route from Detroit to Ann Arbor. This new route helps commuters from both cities get to and from their jobs with ease.
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Final logo
Deliverables:
- Logo
- Style Guide
- Bus Card
- Bus Stop Sign
- Billboards
- Postcard
- Ads
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Logo process
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Brand style guide
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Bus stop sign
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Direct mail
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Billboard