OPTIMIZE YOUR PRESENCE ON THE WEB.

Create more than a site that represents your brand. With inbound marketing, you can have a site that becomes your most valuable business tool, a tool that generates leads. 

 

Follow proven strategies, that employ the widest breadth of digital engagement, to attract more visitors to your site, identify the visitors that are your best leads, and then nurture the serious buyers into becoming customers. 

 


 

HOW DO WE DO THAT?

With the smartest digital marketing tools available today. Tell us your business goals, share your sales and marketing processes, and we’ll help you implement the plan based on a winning, systematic process and proven inbound methodology.

 


 

Custom Consulting ServicesCUSTOM CONSULTING

If you are already practicing inbound marketing and need some support, a certified InVerve professional can create a customized training experience for your team. We’ve built many successful programs and will use that experience to help you close the gaps in your inbound plan. We can assist you with any or all of the inbound essentials.

 

 

 

Strategy BootcampSTRATEGY BOOTCAMP

Inbound marketing isn’t a project — it’s a process and a methodology. It requires commitment, developing timelines, and setting goals. Mix that in with smart planning, proven strategies, and great execution — and you’ll see why inbound is where the best marketers are focusing their efforts. Boot Camp is a strategy engagement that last six weeks. This program will create a blueprint for your success in inbound marketing — and give you the process for implementing new content over time.

 

 

Hubspot Content Launch​HUBSPOT CONTENT LAUNCH

Content Marketing is an important part of inbound marketing. As a Hubspot-certified partner, we’ll teach you the way that HubSpot creates and launches new content. In this 50-step program, you will learn the secret to success — one that you can replicate over and over again. The Content Launch Process is an eight-week program where you’ll get hands-on training to help you develop and plan your content efforts for maximum results. These sessions are the secret sauce of visitor engagement — and will change the way you approach marketing. 

 

 

Persona WorkshopPERSONA WORKSHOP

Personas are the cornerstone of inbound methodology. They inform every part of your marketing strategy from social media to creating remarkable content. This is a hands-on, persona workshop for your marketing staff. At the end of the workshop you will have the skill and tools to build personas as your inbound strategy matures. The sessions can be via web sessions or on-location. You will have two 90-minute sessions with an Inbound Marketing Consultant (IMC) from the InVerve team.

 

 

Campaigns PackageCAMPAIGNS PACKAGE

Our certified staff will consult with you and your team to build a fully functional and executable inbound marketing campaign. The sessions are one-on-one, phone-based strategy work that will give you the know-how to create and replicate your campaigns.

 

HAVE A CONSULTANT CONTACT YOU

 

 

Lansing Inbound Marketing

 

 

 

INBOUND MARKETING

InVerve is a digital marketing company focused on inbound marketing for Lansing business. We are a Hubspot-certified partner and have expertise in other inbound platforms. We focus on these inbound marketing services because they simplify the marketing planning process, increase brand awareness, provide marketing analytics, as well as online lead generation your business can grow with.

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