Have you ever come up with an ingenious food combination that most people wouldn’t think could possibly be good? Like the classic potato chips-in-sandwich union? Or the broccoli and Cheetos bowl? Don’t forget the Sriracha and peanut butter burger (we’re very serious).
Just like these unique combinations, graphic design and marketing are two very distinct disciplines — which together can create something magical (like a grilled ham and Doritos sandwich).
Do you know what these three statements have in common?
Napoleon was short.
Bulls hate the color red.
Wait thirty minutes after eating before swimming.
That’s right, they’re all common misconceptions that have been circulating for decades. If you want the facts (and we’re big on facts), Napoleon was taller than the average French man of his time at a whopping 5’7”, bulls are colorblind, and eating before swimming does not increase your risk of cramping up in the water.
People get carried away with misconceptions. After all, if you read it on the internet it must be true, right?
What are your top three favorite movies? Books? Top three favorite foods?
You might be thinking that it’s hard to narrow those things down into such a short list. Well, we’re not sure we could pick movies, books, or food either—but what we can narrow down our list of favorite content—and we’ve created a lot it!
Ever needed a friend’s opinion on which shirt to buy? Maybe you want to see their reaction to one of your witty comments? Well, now there’s (another) way to video message your friends—and this time, it’s even simpler. Facebook launched a visually-focused feature that they say will bring life and authenticity to your text conversations—through seamless instant video.
Like peanut-butter and jelly, burgers and fries, and sales and marketing – some things are just meant to go together. Wait… sales and marketing? Yes! Sales and marketing are the ultimate power couple combo for business. And, like Brangelina, they even have their own power couple name – “Smarketing”.
UPDATED: March 31, 2017, 11:21 AM
What’s all the chirping about Twitter? A little (blue) birdy said that changes are coming. There are always mixed feeling when it comes to any social media platform establishing new rules, and Twitter is no different. As marketers, we know that the social media realm and its rules change faster than a chameleon changes color and, that’s only half the battle.
Does email marketing work? This is possibly one of the hottest questions in marketing today. Some believe email marketing is equivalent to using a physical map for directions, to which most would respond, “People still use those?” You can, but why?
This is the 21st century. We have GPS in our cars and in our palms. You don’t need to find your bearings on a map.
But email marketing isn’t a map. Sure, it may feel like the first email was sent out while riding on a dinosaur. Sure, there are new, “shiny” ways to market, but the numbers don’t lie. Email marketing is not only a consideration; it is still an essential part to any marketing campaign. We love email marketing. Below are our reasons, supported by some fun statistics.
Viral marketing, it seems, is the overall objective for every campaign. Every marketer wants their campaign to be the next “ALS Ice Bucket Challenge.” They want to throw something out on social media and have it spread like a wildfire. I mean, who wouldn’t? The power of digital marketing in today’s world cannot be denied.
